Al Franken and Air America doing OK against Rush In NYC
The Spring ratings book is out for NYC and the new Air America did pretty well in going up against the other talk stations in the city.
As reported in Hoffmania:
25-54 10am-3pm: WABC 2.7 WLIB 2.2.
WLIB trailing WABC by a half a point in the 25-54 age group during the Limbaugh time period is no small story, folks. Especially when you consider that this is WLIB's very first ratings quarter - EVER. It took Rush over 14 years to get a 2.7. Franken popped a 2.2 in three months.
My 2cw? Being in this business as long as I have and especially in talk radio, this is pretty darn good for the first rating period. Talk stations traditionally take a long time to build up an audience. Air America is doing OK.



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